# Antony Pratap

> I help businesses streamline operations by connecting systems, automating manual work and building software, apps and websites. UAE, New Zealand and beyond.

Antony Pratap is a technology entrepreneur and implementation partner based in Bangalore, India.
He works hybrid: delivery happens remotely day to day, with site visits when a project needs them.
He works with businesses in India, the United Arab Emirates, New Zealand and other countries,
acting as one accountable partner from requirements to a working system, using business analysis,
solution architecture, AI-assisted development, and developers and specialists as the work requires.
Confidential clients are described under clearly marked pseudonyms; no results are claimed that
have not been measured.

## Services

- [Business systems integration](https://antonypratap.com/services/business-systems-integration/): Connect the software your business already uses so information moves between systems reliably, without re-keying, spreadsheets in the middle or manual reconciliation.
- [Business process and workflow automation](https://antonypratap.com/services/business-process-automation/): Find the repetitive, error-prone work in your operations, simplify the process, then automate it with clear rules and a defined place for human judgement.
- [AI automation and implementation](https://antonypratap.com/services/ai-automation/): Use AI where it adds practical value, such as reading documents and extracting information, inside workflows with validation rules and human review.
- [Custom software development](https://antonypratap.com/services/custom-software-development/): Build business applications, internal tools and web platforms when off-the-shelf software cannot support the way your business works.
- [Ecommerce and business platform integration](https://antonypratap.com/services/ecommerce-integration/): Connect your ecommerce website with inventory, ordering, payments and back-office systems, so online sales run through operations without manual handling.
- [Technology consulting and implementation](https://antonypratap.com/services/technology-consulting/): Turn a business problem into clear requirements, the right technology choices and a delivered solution, with one person accountable from discovery to launch.
- [Website migration and recovery](https://antonypratap.com/services/website-migration-recovery/): Move a website off an expensive or limiting platform, or bring a lost website back online, keeping the content, domain and search visibility.

## Countries

- [Systems integration, automation and software for UAE businesses](https://antonypratap.com/uae/): For businesses in Dubai, Abu Dhabi and across the Emirates that need their systems connected, their manual work automated, or software built around the way they operate.
- [Websites, software and automation for New Zealand businesses](https://antonypratap.com/new-zealand/): For New Zealand businesses that need a better website, software that fits how they work, or less manual admin between the systems they already use.

## Projects and products

- [Veyrafy](https://antonypratap.com/projects/veyrafy/): My own product, in active development. My own product for verifying supplier invoices. It reads invoices, checks them against purchase orders, goods receipts and supplier records, and asks a person when something does not match.
- [OpsFirst](https://antonypratap.com/projects/opsfirst/): Client project for iDine. A provider-side platform built for iDine to deliver and manage services for iDine's clients, covering customer accounts, departments, teams, categories and issue routing.
- [FreshRoute Produce (pseudonym)](https://antonypratap.com/projects/freshroute-produce/): Confidential client, in progress. A WordPress website revamp for a fruit distribution business in the UAE, with planned and in-progress integration across ecommerce, inventory, ordering and payments.
- [OpsDone](https://antonypratap.com/projects/opsdone/): My own product. My own operations management SaaS product. It helps businesses log operational issues, give each one an owner and a response target, escalate what is overdue and keep a record of the work.
- [SnackTroops](https://antonypratap.com/projects/snacktroops/): Client project. A school-based hamper management initiative in the UAE that teaches children practical leadership and sales skills through managing hampers, supported by a digital platform.
- [HarbourLink Logistics (pseudonym)](https://antonypratap.com/projects/harbourlink-logistics/): Confidential prospective client, in discussion. A simple website revamp for a logistics business in New Zealand. The project is in discussion.
- [Script Capital](https://antonypratap.com/projects/script-capital/): Client advisory. Technology advice for Script Capital's website, including the recommendation to build it on Framer.
- [Halcyon (pseudonym)](https://antonypratap.com/projects/halcyon-website-recovery/): Confidential client. Moving a client's website off SmugMug and its high running costs, and getting the website restored at its own domain.

## Articles

- [Framer or WordPress? How to Choose a Platform for Your Business Website](https://antonypratap.com/insights/framer-vs-wordpress-business-website/): Framer or WordPress for a business website? A practical comparison of cost, maintenance, SEO, content and integrations, and how to decide for your business.
- [Moving Your Website Off SmugMug, Squarespace or Wix Without Losing Images or Rankings](https://antonypratap.com/insights/moving-off-smugmug/): A step-by-step plan for moving a website off an expensive hosted platform: securing the domain, exporting images, keeping URLs, redirects and switching over safely.
- [PayTabs on WordPress and WooCommerce: Planning Beyond the Plugin](https://antonypratap.com/insights/paytabs-wordpress-payments/): Installing the PayTabs plugin takes minutes. Order statuses, payment notifications, refunds and reconciliation take planning. A guide for UAE and GCC businesses.
- [How to Recover a Website That Has Gone Offline](https://antonypratap.com/insights/recover-website-offline/): Website down after an expired domain, a closed hosting account or a missing supplier? A calm, step-by-step guide to finding out what happened and getting it back.
- [Saudi Arabia E-Invoicing Phase 2 (ZATCA): What Integration Involves](https://antonypratap.com/insights/saudi-zatca-e-invoicing-phase-2/): A systems-focused guide to ZATCA Phase 2 e-invoicing in Saudi Arabia: integration waves, the Fatoora platform, clearance and reporting, and how to prepare your ERP.
- [Singapore GST InvoiceNow Requirement: A Guide for Businesses](https://antonypratap.com/insights/singapore-invoicenow-gst/): What the GST InvoiceNow requirement means for Singapore businesses: who is affected and when, how it works over Peppol, and how to prepare your accounting system.
- [Three-Way Matching Explained: Purchase Orders, Goods Receipts and Invoices](https://antonypratap.com/insights/three-way-matching-explained/): What three-way matching is, why finance teams use it, how to handle mismatches and tolerances, and how to automate it without losing control of payments.
- [Choosing an Accredited Service Provider for UAE E-Invoicing: 10 Questions to Ask](https://antonypratap.com/insights/uae-e-invoicing-accredited-service-provider/): Every UAE business in scope for e-invoicing needs an Accredited Service Provider. Ten practical questions to compare ASPs on systems, onboarding, errors and cost.
- [UAE E-Invoicing: What Has to Change in Your ERP and Accounting Systems](https://antonypratap.com/insights/uae-e-invoicing-erp-accounting-systems/): A practical guide to UAE e-invoicing for finance and operations teams: the Peppol model, the Accredited Service Provider and what to change in your systems.
- [Website Revamp Checklist: 12 Things to Decide Before You Rebuild](https://antonypratap.com/insights/website-revamp-checklist/): Planning a website revamp? A checklist covering goals, content, platform, SEO redirects, forms, integrations and launch, so the new site beats the old one.
- [Connecting WooCommerce and Xero: What to Plan Before You Switch It On](https://antonypratap.com/insights/woocommerce-xero-integration/): How to connect a WooCommerce store with Xero properly. Choosing a connector, tax mapping, payments, refunds, stock and the decisions to make before you go live.
- [What Is Systems Integration? A Practical Guide for Business Owners](https://antonypratap.com/insights/what-is-systems-integration/): What systems integration means for a business, the signs you need it, the main ways systems are connected, and how to plan an integration that lasts.

## Contact

- [Discuss a project](https://antonypratap.com/contact/): describe the business problem; no technical specification is needed.
- [About Antony Pratap](https://antonypratap.com/about/)