Build business applications, internal tools and web platforms when off-the-shelf software cannot support the way your business works.
Examples of the work this service covers. Most projects combine several.
Applications that manage a specific operational process, such as issue management, scheduling, approvals or field work, with roles and an audit trail.
Secure web applications where customers, suppliers or partners submit, track and manage their own information.
Multi-user products built for a market, designed with security, configuration and growth in mind from the start.
Applications that add the missing capability around an ERP or other core system, connected to it rather than duplicating it.
Custom software is a long-term asset and a long-term responsibility. Before recommending it, I check whether existing products, configuration or integration would solve the problem at lower cost. When building is the right decision, the first release is kept deliberately focused so it is useful early and can grow on evidence.
I take responsibility for understanding the problem, designing the solution and getting it delivered. The engineering is carried out using AI-assisted development and, where the project needs them, developers and specialists I coordinate. You deal with one person who understands both the business requirement and the technical work.
My own productIn active development
My own product for verifying supplier invoices. It reads invoices, checks them against purchase orders, goods receipts and supplier records, and asks a person when something does not match.
Read the case study →Client project for iDine
A provider-side platform built for iDine to deliver and manage services for iDine's clients, covering customer accounts, departments, teams, categories and issue routing.
Read the case study →My own product
My own operations management SaaS product. It helps businesses log operational issues, give each one an owner and a response target, escalate what is overdue and keep a record of the work.
Read the case study →Buy when a product fits your process well enough and the remaining gaps can be filled by configuration or integration. Build when the process is a genuine differentiator, when products would force costly workarounds, or when integration would be more complex than a focused application. I will give you an honest recommendation either way.
I lead the requirements, architecture, delivery and testing, and use AI-assisted development tools together with developers and specialists where the work requires them. You have one accountable point of contact throughout.
Ownership of commissioned work, its source code and its hosting accounts is agreed in writing before the project starts.
Yes, after reviewing its code, hosting and documentation to understand its condition. The review tells us whether to improve, stabilise or replace it.
Framer or WordPress for a business website? A practical comparison of cost, maintenance, SEO, content and integrations, and how to decide for your business.
Planning a website revamp? A checklist covering goals, content, platform, SEO redirects, forms, integrations and launch, so the new site beats the old one.
Tell me what is slowing your team down and which systems you use today. You do not need a technical specification: describing the problem is enough to start.
